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Beauty & personal care

11 pitches · deal rate 82%

Benchmarks

Deal rate · Beauty & personal care

82%

up+14 percentage points compared with all pitches (68%)

Sample of 11 pitches

Median implied valuation

EGP 30M

Sample of 11 pitches with an ask

Median valuation cut

—

Sample of 7 deals with a valuation, small sample

Median equity asked

10%

Sample of 11 pitches with an ask

Medians (the middle value) across Beauty & personal care pitches. Amounts are in EGP as said on air, not adjusted for inflation.

What investors worry about here

Concerns and objections raised in Beauty & personal care pitches.

Sample of 11 pitches

Who invests here

Deals each investor closed in Beauty & personal care, out of the pitches they saw.

Inside Beauty & personal care

Pitches and deals by sub-industry.

Beauty & personal care pitches

All 11
  • Godly Pride (جادلي برايد)

    S6 E2 · Beauty & personal care

    Godly Pride is an Egyptian beauty brand that formulates and sells skincare products and skincare-infused makeup, manufactured through toll manufacturers with custom packaging. It sells directly to…

    Asked EGP 3M for 10%

    DealEGP 3M for 25%

    Mohamed Faroukin the deal

  • Naiden (نايدن)

    S5 E13 · Beauty & personal care

    An oral care brand producing natural, fruit-extract flavored toothpastes enriched with vitamins B12 and B5 in measured pump dispensers, sold to consumers and hotels in Egypt, Saudi Arabia, and…

    Asked EGP 5M for 10%

    DealEGP 5M for 20%

    Ayman Abbasin the deal

  • Kamli Beauty (كاملي بيوتي)

    S5 E10 · Beauty & personal care

    Kamli Beauty develops and sells natural skincare and body care products inspired by traditional Sudanese beauty rituals, such as Sudanese dilka body scrub and baobab oil body butter. Based in Egypt…

    Asked EGP 1.2M for 10%

    DealEGP 1.2M for 12%

    Abdullah Sallam, Dina Ghabbourin the deal

  • Nile Natural

    S5 E8 · Beauty & personal care

    A family-run natural skincare brand that formulates and produces cold-process soaps made with high-quality oils and herbs tailored to seven different skin types and eczema. It sells online and…

    Asked EGP 1M for 20%

    DealEGP 1M for 20%

    Ayman Abbasin the deal

  • Mother Naked

    S4 E2 · Beauty & personal care

    Mother Naked is a clean beauty brand that manufactures and sells multitasking skincare-infused makeup and face masks for busy women, through its online store and physical mall locations.

    Asked EGP 7.5M for 10%

    DealEGP 7.5M for 20%

    Ayman Abbasin the deal

  • Ashry Natural (اشري ناتشورال)

    S3 E10 · Beauty & personal care

    Ashry Natural is a social enterprise started in Aswan that formulates and sells over 80 natural skincare, haircare, and bodycare products centered around Egyptian hibiscus. It reaches consumers…

    Asked EGP 15M for 10%

    No deal

    All 4 went out

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