Skip to content

Florista (فلوريستا)

Season 2 · Episode 14 · pitch 2 of 3

Florista is an online platform (website and mobile app) and physical store selling fresh cut flowers, preserved roses, and mixed gift items such as chocolates, cakes, gold, silver, and seasonal…

  1. Ask · EGP
    10Mfor 10%
  2. Best offer · EGP
    16.7Mvaluation
  3. Outcome
    No deal2 of 5 went out

1 offer · 1 joint

The ask implies a valuation of EGP 100M. One offer valued the company at EGP 16.7M; the founder turned it down.

The pitch, minute by minute

Loading the pitch timeline…

16:16 · 5 investors · tap a marker to see the quote

Key takeaways

  • No deal: 2 of 5 investors went out; the founder refused 1 offer.

  • 2 investors made 1 offer (1 joint) and 0 revisions. The highest valuation offered was 16.67M.

  • The ask came 0:17 into the pitch, in the opening.

  • The opening covered, in order: team, product solution, ask, demo, problem, business model, market size, competition, personal story; no sales or customer numbers in the opening.

  • Demo: live app demo, physical product, samples given.

Loading this tab…

Pitches like this

See all

E-commerce & retail, Growing · 7 pitches

  • Hoods

    S3 E16 · E-commerce & retail

    Hoods is a live-shopping and social e-commerce mobile platform where sellers create content channels, stream live videos, and sell products with instant checkout and integrated order management. To…

    Asked EGP 5M for 5%

    DealEGP 5M for 15%

    Mona Ataya, Ahmed Tarek Khalilin the deal

  • The Baby Garage (ذا بيبي جراج)

    S3 E11 · E-commerce & retail

    The Baby Garage is an online community and marketplace platform for mothers to trade used baby products for free and buy new baby and maternity products from merchants. Leveraging data analytics from…

    Asked EGP 9M for 10%

    DealEGP 9M for 30%

    Ayman Abbasin the deal

  • RowMart

    S2 E7 · E-commerce & retail

    RowMart is an online B2B marketplace and procurement platform for the construction sector that allows contractors, engineers, technicians, and building material retailers to get instant AI-powered…

    Asked EGP 15M for 10%

    DealEGP 15M for 25%

    Ayman Abbasin the deal

Pitching something like this?

Face the same panel before you face a real one.

Abbas, El Sewedy and Farouk appear as AI personas, not the real investors. We fill in the details from this pitch, and you get 1 free demo session after you sign in.

48 investor events, all 48 matched to what was said · 19 answers graded · 21 figures

Aired in season 2 (2023), episode 14 · We don’t host video; timestamps onlyHow the data is built

Report a mistake