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Sphinx Safety (سفنكس لأحذية السلامة)

Season 5 · Episode 15 · pitch 1 of 3

Sphinx Safety manufactures 100% Egyptian safety footwear compliant with European standards (ISO 20345) using dual-density direct injection technology and natural leather. It sells directly to…

  1. Ask · EGP
    10Mfor 25%
  2. Best offer · EGP
    33.3Mvaluation
  3. Closed · EGP
    10Mfor 35%

3 offers · 5 revisions

Implied valuation: the ask implied EGP 40M; the deal closed at EGP 28.6M, 29% below it. The founder gave away 1.4× the equity they asked for.

The pitch, minute by minute

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24:44 · 4 investors · tap a marker to see the quote

Key takeaways

  • Closed 10M EGP for 35% with Ahmed Tarek Khalil + Ayman Abbas + New person 146: a 28.57M valuation, 29% below the 40M asked.

  • 5 investors made 4 offers and 5 revisions. The highest valuation offered was 33.33M. The founder did not take it.

  • The founder countered 1 time; the final valuation is 14% below the closing investor's first offer.

  • The ask came 4:11 into the pitch, in the opening.

  • The opening covered, in order: team, market size, problem, product solution, business model, demo, ask; no sales or customer numbers in the opening.

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55 investor events, all 55 matched to what was said · 30 answers graded · 17 figures

Aired in season 5 (2026), episode 15 · We don’t host video; timestamps onlyHow the data is built

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