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ESAC Automation

Season 5 · Episode 10 · pitch 2 of 3

ESAC Automation provides industrial automation, PLC system integration, hardware and software upgrades, and custom AI solutions to factories in Egypt and 15 other countries to modernize production…

  1. Ask · EGP
    40Mfor 10%
  2. Best offer · EGP
    133Mvaluation
  3. Outcome
    No deal2 of 5 went out

1 offer · 1 joint · 1 revision

The ask implies a valuation of EGP 400M. One offer valued the company at EGP 133M; the founder turned it down.

The pitch, minute by minute

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24:17 · 5 investors · tap a marker to see the quote

Key takeaways

  • No deal: 2 of 5 investors went out; the founder refused 1 offer.

  • 2 investors made 1 offer (1 joint) and 1 revision. The highest valuation offered was 133.33M.

  • The ask came 1:12 into the pitch, in the opening.

  • The opening covered, in order: ask, market size, problem, product solution, traction numbers, competition, vision.

  • 18 of 21 questions answered clearly; 3 vague.

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Pitches like this

See all

Hardware & robotics, Established · 3 pitches

  • Target Egypt (تارجت ايجيبت)

    S3 E6 · Hardware & robotics

    Target Egypt manufactures anti-shoplifting security systems, including gates, hard tags, soft labels, and deactivators, as well as introducing RFID technology. The company sells primarily B2B to…

    Asked EGP 8.5M for 30%

    DealEGP 8.5M for 50%

    Ayman Abbas, Mohamed Faroukin the deal

  • Interact

    S2 E11 · Hardware & robotics

    Interact produces and sells Tekked, a hardware device and pen that converts any standard TV screen, projector, or whiteboard into an interactive touch surface, alongside an online marketplace for…

    Ask not stated

    No deal

    All 5 went out

  • Cardo

    S4 E1 · Hardware & robotics

    Cardo develops and sells smart connected consumer devices, including smartwatches, smart rings, and body analysis scales, integrated into a single mobile app with AI recommendations for middle-class…

    Asked EGP 50M for 10%

    No deal

    2 of 4 went out

Pitching something like this?

Face the same panel before you face a real one.

Khalil, Farouk and Ghabbour appear as AI personas, not the real investors. We fill in the details from this pitch, and you get 1 free demo session after you sign in.

57 investor events, all 57 matched to what was said · 21 answers graded · 12 figures

Aired in season 5 (2026), episode 10 · We don’t host video; timestamps onlyHow the data is built

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